Under AYUSH, Govt Going Big On Medicinal Plants, Herbal Medicines

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The NMPB is presently implementing “Central Sector Scheme on Conservation, Development and Sustainable Management of Medicinal Plants” throughout the country. Under this scheme project-based assistance is provided for support to Joint Forest Management Committees(JFMCs)/Panchayats/Van Panchayats/Self Help Groups (SHGs)/ Biodiversity  Management Committees (BMCs) for the setting of local clusters for value addition, drying, warehousing and augmenting marketing infrastructure, etc. with the objective to channelize production and promote sustainable harvesting and supply of Medicinal plants through capacity building of JFMCs/Van Panchayats /local SHGs/BMCs etc.

57 Self Help Groups have been supported through the State Forest Departments:

S. No Name of State No. of Self-Help Group
1 Maharashtra 10
2 Punjab 36
3 Uttarakhand 11

Ministry of AYUSH is presently implementing the following schemes:


1. “Centrally Sponsored Scheme of National AYUSH Mission (NAM)”

Under ‘Medicinal Plants’ component of the NAM scheme supporting market-driven cultivation of 140 prioritized medicinal plants in identified cluster/ zones within the selected districts of States and implemented in a mission mode. As per the scheme guideline, the support is provided for:

  1. Cultivation of prioritized medicinal plants on farmer’s land.
  2. Establishment of nurseries with backward linkage for raising and supply of quality planting material.
  3. Establishment of post-harvest management units with the forward linkages.
  4. Establishment of primary processing, marketing infrastructure etc.

The subsidy is provided for cultivation of medicinal plants out of a prioritized list of 140 species @ 30%, 50% and 75% of the cost of its cultivation. Under this scheme a total amount of Rs. 467.41 lakh has been approved/ released (including state share) for the cultivation activities of medicinal plants during the last three years in Gujarat State


2. Central Sector Scheme on “Conservation, Development and Sustainable Management of Medicinal Plants” wherein following activities are supported:

  1. In-situ conservation/ Ex-situ conservation
  2. Livelihood linkages with Joint Forest Management Committees (JFMCs)/Panchayats/ Van Panchayats/ Biodiversity Management Committees (BMCs)/ Self Help Groups (SHGs).
  3. IEC activities like Training/ Workshops/ Seminars/ Conference etc.
  4. Research & Development.
  5. Promotion, marketing and trade of medicinal plants produce.

Under this scheme a total amount of Rs. 277.311 lakh has been sanctioned for project-based support with respect to Research & Development (R&D) activities.


Ministry of AYUSH has taken the steps to promote and publicize Herbal medicine among the people by the following ways:

  1. Organizing of Arogya Fairs, Health Fairs/ Melas / Exhibitions both at the National and State Level and an Annual event namely, Ayush scheme
  2. Celebration of important Days of AYUSH Systems, Ayurveda Parv and Yoga Fest/Utsav etc.
  3. Participation in Health Fairs/ Melas / Exhibitions organized by Government Departments, State Governments and other reputed Organizations;
  4. Preparation and distribution of authentic Publicity material on AYUSH Systems including Multi-media/print media campaigns, audio-visual materials for popularization of AYUSH Systems;
  5. Providing financial assistance to reputed organizations, NGOs, educational/ research institutes for organizing Seminars, Conferences, Symposiums, Workshop, meeting, etc. on AYUSH Systems.
  6. Providing incentives to AYUSH Industry to participate in Arogya and other Fairs/ Melas/ Exhibitions/ Conferences/ Seminars etc. organized by Central/ State Governments/ Government organizations/ reputed organizations like Chemexil, Pharmexcil, CII, FICCI, ASSOCHAM, ITPO etc. at State/ National level.
  7. Virtual Webinars / Exhibitions on Ayush related topics.
  8. Media campaign through social media.
  9. The Councils is providing treatment through General OPD, RCH OPD, Geriatric OPD, NCD Clinic etc. conducted by 18 Clinical Institutes / Units of the Council.
  10. Programme on the integration of Unani Medicine in the National Programme for Prevention and Control of Cancer, Diabetes, Cardiovascular Diseases and Stroke (NPCDCS) has been initiated in collaboration with Directorate General of Health Services.
  11. Similarly, another SCSP/TSP mobile health program is being carried out by the Council. Under this programme, villages having SC/ST population have been selected to create awareness for preventive aspects of different diseases and to provide treatment to the patients through different centres of the Council.

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